Location: Hybrid with an office based in Chester
Department: Marketing and Lead Generation
Job Type: Full time
Contract Type: Permanent
Are you an experienced marketing professional with demonstrable track record in managing both online and in-person events, as well as the related campaign activities? If so, we have an exciting opportunity for you to join our growing business, which has recently received significant financial investment.
What We Offer
Salary Up to £32,500 - £35,000 per annum (depending on experience
Opportunities for professional growth and development
A supportive and inclusive work culture
The opportunity to work with a dynamic, forward-thinking marketing team on innovative projects
The Role
As our new Events and Marketing Manager, you will play a pivotal role in shaping and delivering our events strategy. You should have a solid marketing background, with particular experience in online and in-person events, and will work alongside a team of talented Marketing Managers to develop an integrated programme of both "owned" and third-party conferences and events, spanning online and in-person formats.
Your focus will be on maximising the value of everything we do, ensuring that each event is not just a standalone experience but part of a broader, integrated marketing campaign that enhances our brand visibility and drives engagement with our target audiences. From supporting our Client Management team with hospitality to underpin our renewals program, managing our presence at a key third-party event such as HR Forum, to supporting the sales team with regional and partnership initiatives - the role is full of variety. Leading the delivery of all events, you will ensure we provide an appropriate WorkNest experience through every stage, from initial invite to attendance and follow-up.
About you
- Marketing expertise: Must have a strong Marketing background with good experience of managing a mix of owned events as well as third-party conferences and events, ideally within a B2B environment.
- Campaign management: Beyond event management, you should be skilled at developing and running integrated marketing campaigns that maximise the value and reach of each event.
- Event leadership: Demonstrable ability to lead small to medium-scale events and roadshows, ensuring each one delivers both value and a memorable and effective experience.
- Technical proficiency: Experience with CRM systems, Pardot and Salesforce preferably.
- Creativity and innovation: A creative mindset to think outside the box, ensuring WorkNest events live up to the brand and stand out from the competition.
- Excellent communication skills: Must excel in communication and confidently engage with both internal and external stakeholders.
- Organisational skills: Strong time management and organisation skills, meticulous attention to detail, and the ability to multi-task.
- Flexibility: A willingness to travel for event set up and management is essential.
- Passion for learning: Must have a love of learning and a desire to try new things, constantly looking for innovative ways to engage our audiences.
Where you'll be working
This is a hybrid role working 2 days per week in our Chester office.
The Company
WorkNest is part of a wider GRC (Governance, Risk and Compliance) division owned by Inflexion. We are a powerhouse of Employment Law, HR, Compliance and Health and Safety support services, weaving pragmatic advice with powerful technology platforms. We have experienced exceptional growth over the last 24 months, fueled by the acquisition of several leading business services groups, which has bought together the most gifted practitioners in people management, health, safety and wellbeing, employment law, professional training, and business technology. We are proud to offer a broader range of services to help protect and nurture organisations of every size.
At WorkNest, we believe our people are what make us. We value, respect and support our colleagues, understand the importance of work-life balance, and work together to deliver a brilliant service for our clients.
We are committed to delivering on our four core values that we believe all our colleagues should align with: Integrity, Excellence, Teamwork and Inclusion.
So, what's next?
Does this sound like you? Are you up for the challenge?
If you're ready to take on a role where your marketing skills will be fully utilised and where you can make a significant impact, we would love to hear from you. Please use the purple ‘apply now' button to begin your application. You'll be asked to submit a CV and covering letter outlining how you fulfil the person specification for this post.
WorkNest is committed to creating a culture of Inclusion?and ensuring that everyone – job applicants, clients, colleagues, and anyone else we deal with – is treated fairly and with respect. We continuously review our policies and processes to support our aim to create a diverse team, however, please speak to our Talent and Recruitment Specialist if there are any adjustments, we need to make in order to ensure, a genuine equality of opportunity.
The closing date for receipt of applications is 30th September 2024
REF-216 633