Location: Yeovil - Hybrid working
Salary: Up to £60K + Bonus & Package
Excellent opportunity working for one of the UK's fastest growing retail and e-commerce business's. They're looking for a Senior Digital Insight Analyst to play a key role in interpreting the factors driving their ecommerce performance and customer behaviour. We want someone who can uncover actionable insights that drive the business forward to greater success.
Responsibilities:
- Empower stakeholders through ad-hoc analyses using ecommerce analytics platforms.
- Contribute to the strategic direction and lead the day-to-day transition to a data-driven culture, aligning analytics with business goals and informing crucial decisions.
- Drive data-led optimisation; Leverage digital data to optimize key business areas, from merchandising to commercial, with clear action recommendations.
- Foster data-first mindset; Collaborate with stakeholders to embed data-driven decision making across all digital activities.
- Competitive intelligence: Monitor market trends, analyse competitor performance, and share insights to inform strategic adjustments.
- Tool mastery & advocacy; become the E-commerce team's analytics power user, promoting tool awareness and capability.
Key Skills & Experience required:
- Strong proficiency in Google Analytics
- Experience within Google Analytics 4/GA4
- Ability to translate data into actionable insights and drive data-driven decision making
- Strong understanding of the ecommerce/retail landscape
- Ability to build strong relationships
- Excellent communication skills