Looking to take your marketing career to the next level? The Campaign Planning team at Aldi are looking for someone brilliant to join us. Aldi has consistently raised the bar on its communications to be the most talked about grocery retailer, with a brand power rating far ahead of our market. We are looking for a strategically minded individual with a self-motivated approach to work, used to working in a high pressure, time sensitive environment with the ability to manage multiple projects simultaneously.
Being customer focused is a number one priority to us - you must be passionate about learning about the customer and applying this across the board.
This role will encompass defining the strategic approach and writing of briefs for large-scale campaigns across multiple channels, ensuring the strategy, media and creative response delivers against our objectives.
The ability to critically assess creative ideas, drive creative direction and ensure creative output is aligned to our brand identity and campaign consistency is a key skill
Managing a team of high performing marketing assistants, we're looking for someone to inspire, motivate and get the most out of the team.
Working with multiple stakeholders across the business you will be responsible for understanding products and category strategies, and then developing relevant content, mapped out against the consumer mindset for the wider marketing team to utilise.
You will manage the day-to-day workload with our agency partners, ensuring it is delivered on time, to the brief and in budget, whilst making sure creative is on brand and delivering key messaging.
Management of a key digital partnership is an important part of the role, working closely with buying and media agencies to deliver an annual campaign alongside a sampling programme.
Working closely with the marketing manager you'll manage all aspects of campaign planning across the year, working on multiple work streams to deliver the annual plan plus ad hoc projects as required.
If you're always striving to improve and want to join a really important part of the business, apply to join #TeamAldi today!
Your New Role
- Insight analysis and brief writing
- Strong understanding of business KPIs and objectives and ensuring the work delivers against them
- People management as a direct leader
- Coordination of multiple campaigns and timelines
- Stakeholder Communications
- Strong Project Management skills
- Creation and delivery of key presentations to multiple stakeholders
- Excellent analytical skills, interpreting data to understand key opportunities for growth
- Post campaign analysis
- Developing close relationships within the Marketing and wider MarComms function to ensure an aligned approach across campaigns
- Developing close relationships with Buying teams
- Making proactive recommendations for campaigns
- Managing delivery of our agency partners
- Budget management
- Deal with day to day activities that arrive in the marketing department.
About You:
- Extensive experience within a similar role
- Experience working in marketing, either for a marketing agency or in-house
- Ability to assess creative output and drive creative direction
- Exceptional communication and stakeholder management skills - you need to not be afraid to challenge
- Customer focused/passionate about learning about the customer
- Excellent brief and presentation writing skills
- Excellent analytical skills with the capacity to sift through data to draw out key insights and information
- A demonstrable record of managing delivery from agencies
- Excellent project management skills
- Experience managing a team
- Highly organised
- A natural skill for attention to detail
- Excellent presentation skills
- Good understanding and experience of managing, delivering, and reporting of marketing campaigns
- Strong written and spoken communication skills.
- Must be detail orientated, deadline driven and able to multi-task.
- Clear communicator
- Ability to work independently and part of a wider, growing team
- Proficient in Microsoft
- Interest in creativity and innovation
What You'll Get In Return:
- Salary starting £61,065 rising to £79,210
- Permanent
- 5-day/40-hour week, working Monday - Friday with the opportunity of 2 days a week remote working
- 25 days annual leave plus Bank Holidays
- In office flexi-time
- Company pension after 4 years
- Private employee medical insurance after 4 years
- Company sick pay scheme
- Company maternity, paternity and adoption leave pay after 2 years.
- Long service rewards
- Aldi Perks - Bike to work scheme, discounted gym membership, shopping and travel discounts & many more
*You'll need to live within 90 minutes of your main working location
Aldi is an equal opportunities employer. We're committed to maintaining a diverse and inclusive workforce and are dedicated to promoting a culture of inclusion, providing an environment in which collaboration, respect and fairness are essential. We value diversity and are dedicated to treating all of our colleagues and prospective colleagues fairly and with respect.
If you're ready to join a forward thinking business with a focus on your development as well as the business', apply today!