Our prestigious client, based in Shipdham, are looking for a self-motivated, creative and ambitious Marketing Manager to join their well-established team.
- Are you an equine enthusiast? (Essential)
- Are you an experienced Marketeer looking for a new opportunity within a reputable company?
- Do you enjoy working as part of a small and friendly team in a rural environment?
If so, this exciting opportunity could be the one for you!
You will be responsible for leading Marketing & Communications across the business; managing and developing brand awareness campaigns and developing & implementing new communication methods to promote products, events and activities!
Supervising a small team of dedicated Marketeers/Administrators, you will oversee the following:
Marketing Materials: Creation of artwork - posters, company literature, adverts, etc. Managing artwork approval process from proof approval through to print. Working with external design agencies on projects as required.
Project Work: Product launches/ Promotional activity. Creating Brand Awareness.
External Agencies: PR/Design Agency management
Social Media: Developing, creating and overseeing a social media presence for all brands.
Website Analysis: Monitoring monthly Google Analytics reports and managing Google Alerts for both company and competitor activity. Understanding Consumer behaviour.
Job duties include:
- Ensure new feeds are conceived, named, launched and marketed successfully.
- Ensure that current ranges/products meet customer needs and are updated where necessary.
- Attendance at shows and visits to livery yards and individuals / supported riders.
- Market research / customer monitoring.
- Work closely with the company Director and the Marketing company.
- Plan & co-ordinate marketing campaigns.
- Briefing Marketing company on future campaigns, etc with MD and Nutritionists.
- Liaising with the sales team for feedback and briefings.
- Generating opportunities.
- Liaise with the Nutrition Team regarding websites, POS, product literature and updating product information.
- Produce Management Reports.
- Working with the Marketing company in relation to the Show Schedule for marketing and public relations opportunities.
- Scan equestrian press for relevant articles, etc relating to our client, competitors, the feed industry, etc. with Marketing company.
- Be pro-active and liaise with Marketing company regarding client activities for further marketing and public relations opportunities.
- Respond to feedback from customers and ASMs regarding feeds and feed opportunities.
- Generate stories and initiating press releases regarding changes with our client and with Marketing company and Nutritionists.
- Review customer feedback, complaints and testimonials with Nutritionists.
- Authorising relevant invoices.
- Tight budget control.
If you are an enthusiastic communicator who thrives in a small team, we would love to hear from you!
Todd Hayes Ltd is an equal opportunities employer.
Due to the large number of applications we receive, I'm afraid we are unable to respond to everyone individually however your details will remain on file should another suitable opportunity become available moving forward.
If we can take your application further, we will of course be in touch. Todd Hayes is acting as an Employment Business in relation to this vacancy.
Todd Hayes Ltd