Location: Horncastle / Hybrid
Salary: £35,000 - £45,000 per annum
Hours: Monday to Friday, 9:00 AM - 4:00 PM
Are you a marketing professional looking for an opportunity to make a significant impact, where your expertise will be instrumental in driving growth and success? Do you want to work for a well-established business that offers a premium service to its clients, where you can be proud of what you are marketing? This role offers just that.
Why this role? This is a unique chance to join a business with immense potential for growth. Historically, our marketing efforts have been basic, limited to a website and a few trade shows and flyers. As the first Marketing Manager, you will have a clean slate to develop and implement a long-term marketing strategy. Your creativity and strategic thinking will elevate our market presence, enhance our brand, and drive our sales pipeline. The business is an SME providing consultancy services to the building and property sectors across the UK.
In this pivotal role, you will conduct a thorough review of the business to understand previous marketing efforts and identify areas to focus on in the short, medium, and long term. You will segment our customer base to better target marketing efforts and identify growth opportunities across geographies and target clients. Defining and developing a comprehensive marketing strategy will be key, as will building and implementing a marketing plan that includes both online and offline activities.
You will oversee the development and launch of a new company website, create and execute a social media strategy to build our online presence, and plan and manage participation in trade shows and other industry events. Additionally, you will conduct market and consumer research to identify new customer opportunities and develop engaging content for various marketing channels, including email marketing, social media, and digital advertising. Collaboration is crucial, and you will work with colleagues at all levels to deliver cohesive marketing campaigns.
Who We Are Looking For We are seeking a Marketeer with a degree in Marketing, Business, or a related discipline, along with proven experience in a B2B marketing role. The ideal candidate will possess excellent analytical and problem-solving skills, coupled with strong communication and interpersonal abilities. Creative thinking and a proactive approach to identifying and solving problems are essential for this role. Additionally, an understanding of digital marketing tools and platforms is highly desirable, as is experience in managing marketing campaigns from ideation to execution.
What's On Offer We offer a competitive salary of £35,000 - £45,000 per annum, 23 days of annual leave plus bank holidays, a supportive and collaborative work environment, and opportunities for professional development and growth. You will be working in a rural office which is an open plan, with a log burner and an office dog on the outskirts of Horncastle, alongside the rest of the Head Office team.
Ready to Make Your Mark? If you're ready to take on a role where your contributions will be valued and your ideas will shape the future of our business, we want to hear from you!
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