Job Introduction
Service Development Manager
Remote – Travel as required*
Ideal location is Bristol
£50,000 - £55,000 plus car allowance and attractive bonus
At Acuity Care Group, our Bespoke Health and Social Care business unit provides specialist support services to Clients with a diverse range of Complex Care requirements. It is a crucial service that empowers individuals to live in their own homes whilst accessing the community, maximising independence and personal choice.
The primary purpose of the Service Development Manager (SDM) is to undertake new business generating activities in order to grow the business in terms of the numbers of care packages being provided and further establishing new initiatives across the group. This will be achieved via a combination of planned growth alongside the optimisation of the existing client portfolio. Outcomes for the business will be to deliver against an agreed P&L performance for their Business Unit, in accordance with the agreed budget objectives and defined operating standards.
- The successful candidate will cover Bristol and all areas south of it, requiring frequent travel to meet with Integrated Care Boards (ICBs), commissioners, and attend events across England. Additionally, they will need to travel regularly to our head office in Nottingham for meetings.
This is a multifaceted role, requiring the post holder to balance a portfolio of activities as follows:
1. Establish and delivery of a clear go-to-market Sales Plan, enabled by the right delivery team.
2. Delivering sales growth within existing ICBs through effective account penetration activity.
3. Effective partnership working with internal colleagues including, the Operations Manager, Lead Complex Nurse Specialists and recruitment.
4. To secure expansion into geographical areas of your region where Bespoke Health and Social Care do not currently operate - remaining focussed on business growth via Integrated Care Boards (ICBs) and/or Local Authority Councils as well as the private market.
It is a hugely exciting time to be joining our team given the large and growing market of individuals that need our expertise and support.
Key responsibilities:
Strategic Planning & Execution of Sales Growth
- Responsible for producing a robust and realistic strategic new business Sales Plan for the region, aligned to the annual P&L performance of the business. To be agreed and defined in partnership with the Business Unit directorate and progress jointly presented on a frequent basis at business review meetings. This should include a diverse range of new business activity, with both new and existing customers across the region.
- Following through and delivering against these plans in a structured and detailed manner, demonstrating results that can be seen in the weekly KPI's. Able to provide ad hoc updates on activity and performance as requested throughout the month. · Retaining a close link with our Recruitment and Mobilisation teams and actively striving to sell any staff capacity that exists across the region, in a timely manner.
- Identifying any relevant tender opportunities, either for retaining existing Customer contracts or establishing new contracts. To lead the tender process internally in a timely and well organised manner, coordinating the resourcing, collation of the response and involving other parties internally as required.
- Organise and attend sales meetings (either in person or by video call), involving other relevant parties within Bespoke Health and Social Care as appropriate (e.g. operations & clinical teams).
- Responsible for the accuracy of data held within our CRM software for your region. To include up to date Customer contact details and accurate financial data, to be referenced by other parties internally as required.
- To follow and steer the Sales process from Marketing, through to Referral through to Winning the business and ensuring the package gains the right Mobilisation support.
- Undertake marketing activities as required in order to generate new business.
- Collaborative working across other Business Units within the Acuity Care Group to exploit any opportunities for growth through cross-selling our sister company services.
New Package Sign Off & Mobilisation
- Obtain detailed information to assess the viability of the package, at the earliest opportunity. This must include assessing whether TUPE applies and identifying any other risks or challenges so these can be considered.
- Produce and issue detailed and accurate quotes, in a timely manner, involving others as appropriate.
- Prior to a new package being committed to, ensure client requirements are clearly understood in the structuring of the Care Package and where TUPE applies, due diligence has been completed and approval to proceed has been obtained from the Operational Lead to proceed.
- Ensure that all won packages are confirmed in writing and signed by the relevant commissioning individual (ICB/CCG, Local Authority/Council, direct client or case management company).
- To remain involved until a new package is fully mobilised and all internal parties have all details they require. To follow up with the relevant Customer contacts post package starting and ensure full handover to Operations to ensure things are running smoothly and look to leverage success to generate further opportunities.
Client Retention
- Relationship management with existing Customers you are working with, in order to ensure these relationships remain positive and productive at all times and any issues can be resolved proactively.
- Develop a Business Unit specific approach to Account Management of key customers to ensure accounts are delivering anticipated returns as well as developing new opportunities supported appropriately by sharing innovation and Account Based Marketing.
Working Relationships
Build and maintain effective working relationships with key partners across the business, with particular emphasis on your regional Operational Managers and Clinical nurse specialists, as well as the other members of the Service Development team, the Head of Nursing, the Finance Manager and other Senior Lea