School Marketing Officer
- Temporary Role (2-3 weeks)
- Industry: College.
- Location: Croydon
- Salary: £14 PAYE - £17.50 Umbrella per hour
- Job Type: Full-time (35 hours per week)
- Must Have: DBS on the update service!
We are currently seeking a School Marketing Officer for a temporary cover role, to assist with strategic planning and delivery of digital marketing initiatives. This position is ideal for a proactive individual with a strong understanding of digital marketing trends and social media management.
Day to Day of the role:
- Assist the Marketing Director in strategic planning, coordination, and delivery of digital marketing across multiple channels.
- Enhance existing methodologies and tools for efficient campaign delivery.
- Manage digital marketing budgets and projects, ensuring value for money.
- Identify new digital opportunities by keeping up with digital marketing and organic social media trends.
- Execute social media and online advertising campaigns, including targeted and automated e-marketing.
- Manage all social media accounts, including planning, content creation, and managing paid ad campaigns.
- Collaborate with the marketing and design team to produce creative content for various channels.
- Create email marketing campaigns using the Dotdigital platform.
- Support the Marketing Director with PR, communications, social media, news messaging, and website updates.
- Maintain website content, provide traffic analysis, and manage and improve SEO.
- Prepare regular reports on digital and online activity, effectiveness, conversions, ROI, and recommend future improvements.
- Collect feedback from internal clients to enhance service delivery.
- Write content for articles, profiles, e-news, and newsletters, repurposing content for different audiences.
- Proofread marketing and PR materials to ensure high standards before final sign-off.
- Assist at events with preparation and distribution of materials and liaise with Facilities and Catering as required.
Required Skills & Qualifications:
- Proven experience in digital marketing and social media management.
- Experience in using Canva.
- Ability to manage digital marketing budgets and deliver value for money.
- Strong understanding of current digital marketing and organic social media trends.
- Experience with social media account management and paid advertising campaigns.
- Proficiency in content creation for various channels including newsletters, blogs, and videos.
- Familiarity with email marketing platforms, preferably Dotdigital.
- Competence in website content management, Google Analytics, and SEO.
- Ability to produce detailed reports on digital activity and suggest improvements.
- Excellent content writing skills for diverse formats and audiences.
- Strong proofreading abilities and attention to detail.
- Experience assisting at events and coordinating with various teams.
To apply for the School Marketing Officer position, please apply with your CV detailing your relevant experience and why you are interested in this temporary role.