We are working with a multichannel retailer who have delivered directly to trade and retail customers for over 50 years. As PPC & SEO Manager, you'll be a fresh pair of eyes overseeing both Paid and Organic Search activity. You'll not only get to grips with agency input and dig deep into day-to-day numbers but you'll also formulate the overall online search strategy to identify gaps and opportunities, boosting website traffic and generating online sales.
key responsibilities:
- Online search strategy Plan and implement search engine marketing strategies for improved rankings and visibility
- Agency management Maintain relationships with digital marketing agency partners and track performance against search strategy goals (eg spend, ROI,
- Reporting Review web analytics tools to measure KPIs and provide regular reports on search marketing impact
- Teamwork Motivate and mentor the search marketing executives, supporting skills development and championing digital marketing achievements with the wider company
Built on strong foundations, the company are able to embrace the agility of an entrepreneurial founder-led culture with all the advantages of a larger European group so it's a great time to join. And whatsmore you'll be part of an amazingly loyal and knowledgeable team.
Location: Essex, hybrid working model (one day office, 4 days WFH)