Performance Marketing Officer
Hybrid/Flexible working in the UK
The Organisation
We are the Marine Conservation Society, a UK charity fighting for a cleaner, better-protected, healthier ocean: one we can all enjoy.
Right now, our ocean is at a tipping point. We're polluting our waters and destroying precious habitats. We're harming the species that live there. This is reducing the ocean's ability to help fight the climate crisis. While a third of UK seas are protected on paper, less than 1% are well managed. We are determined to change this. Using people-powered action and with science on our side, we defend habitats and species, working with communities, businesses and governments to encourage ocean-based climate action solutions across the UK.
We are now looking for a Performance Marketing Officer to join our team on a full-time, permanent basis.
The Benefits
- Salary of £24,000 - £28,000 per annum
- Annual leave starting at 25 days per year, plus Bank Holidays and increasing with service (we also close between Christmas and New Year as extra time off)
- 6% employer contributions to our stakeholder pension scheme
- Sick pay at full-pay for 8 weeks, then 8 weeks at half-pay (after probation ends)
- Great work life balance through flexible and in many cases, remote working
- Support for your health and wellbeing with a programme of activities plus an employee assistance programme for you and the people who live with you
- A paid day for you to volunteer to support another charity of your choice
- Cycle-to-work scheme to help you buy a bike
This is an incredible opportunity for a performance marketing professional with good working knowledge of CMS and CRM to join our impactful organisation.
You'll have the chance to utilise your creative expertise, creating a variety of engaging marketing campaigns whilst directly contributing to protecting marine life and combatting the climate crisis.
Plus, you'll be able to achieve a great work-life balance through flexible and remote working options, allowing you to tailor your work environment to suit your needs!
So, if you're ready to make waves in marine conservation and digital marketing, apply today and help us create a healthier, better-protected ocean for everyone to enjoy.
The Role
As a Performance Marketing Officer, you will develop, implement and manage effective digital marketing strategies.
Driving income growth through customer acquisition, engagement and retention, you will plan, execute, and optimise multi-channel digital marketing campaigns, including SEM, SEO, display advertising, social media, email marketing and affiliate marketing.
You will also monitor and analyse campaign performance, adjusting strategies as needed to maximise ROI and achieve KPIs.
Additionally, you will:
- Manage budgets and campaigns across all digital platforms
- Identify and test new channels that can be used to meet metrics
- Utilise analytics tools to measure, analyse and report on key performance metrics
- Work with management to share improvement ideas, plans, feedback and results
- Keep up to date with industry trends, emerging technologies and best practices in digital marketing
About You
To be considered as a Performance Marketing Officer, you will need:
- Experience in performance marketing
- Experience delivering successful digital marketing tactics, including SEO, SEM, social media advertising, email marketing and display advertising
- Experience and good working knowledge of using CMS and CRM
- Proficiency in Google Ads and Social media advertising
- Proficiency in tracking and monitoring campaign effectiveness using analytics tools
- Familiarity with A/B testing and other optimisation techniques
The closing date for this role is 16th June 2024.
Other organisations may call this role Digital Marketing Officer, Marketing Co-ordinator, Marketing Assistant, Marketing and Communications Officer, Junior Marketing Executive, Digital Marketing Executive, or Content Marketing Assistant.
Webrecruit and the Marine Conservation Society are equal opportunities employers, value diversity and are strongly committed to providing equal employment opportunities for all employees and all applicants for employment. Equal opportunities are the only acceptable way to conduct business and we believe that the more inclusive our environments are, the better our work will be.
So, if you're looking for a meaningful role as a Performance Marketing Officer, please apply via the button shown. This vacancy is being advertised by Webrecruit. The services advertised by Webrecruit are those of an Employment Agency.