Digital Marketing Executive
They are seeking a Digital Marketing Executive to join their marketing team in Crawley. The ideal candidate will be a proactive and well-organised individual with a broad range of digital marketing skills and a positive attitude.
You will be directly responsible to the Marketing Manager and will play a key role in the production of marketing materials and the execution of marketing activities.
Day-to-day of the role:
- Create daily content for social media for multiple brands, including scheduling, analysis, reporting, and monitoring engagement.
- Write engaging, SEO-optimised copy for the company blog, websites, and marketing communications.
- Manage and maintain e-commerce sites, including content upload, product updates, page creation, and content optimisation using WordPress and WooCommerce CMS.
- Analyse website traffic and engagement, producing reports with improvement and optimisation propositions.
- Create regular email marketing campaigns using Mailchimp.
- Conduct market research and monitor competitor activity, demand, brand positioning, and awareness.
- Manage digital advertising across platforms such as Google Ads, Microsoft Ads, and Facebook Ads.
- Perform product photography, image processing, and some graphic design work.
- Assist with various tasks including competitor analysis, SEO, data entry, liaison with branches, and production of marketing materials.
- Collaborate with the team on photoshoots, content creation, and event organisation.
Required Skills & Qualifications:
- Excellent writing and proofreading skills.
- Understanding of SEO and experience in keyword research.
- Proficiency in Google Analytics.
- Social Media management experience.
- Experience with Photoshop and other Adobe creative tools.
- Photography and basic video editing skills are advantageous.
- Creative flair with attention to detail.
- IT literacy with a good working knowledge of Microsoft Office.
- Experience working in a multi-brand environment.
- Ability to work independently and as part of a team.
Benefits:
- Competitive salary, dependent on experience.
- 4 weeks paid holiday.
- Friendly working conditions.
- Pension contributions.
To apply for this Digital Marketing Executive role, please apply now!