As part of the E-Commerce Marketing team focused on managing branded websites, the E-Commerce Marketing Executive will be tasked with achieving set sales targets and executing the monthly on-site activity plans.
Client Details
Established for over 30 years, our client owns some instantly recognised household brands. They are Europe's leading manufacturer of small houseware and domestic products.
Description
Collaborate with the Head of Direct E-Commerce to create monthly sales and content plans for various branded websites.
Implement the monthly plans, including all product promotions and content activities for the branded websites.
Work with in-house teams and digital agencies to develop monthly acquisition strategies for the branded websites.
Manage the execution of monthly acquisition plans, including PPC, affiliate, and email marketing activities for the branded websites.
Boost sales conversions on branded websites through CRO initiatives and improving on-site user experience.
Lead on-site SEO projects to improve search rankings for key words and phrases.
Ensure product content meets standards for all new product launches.
Provide monthly performance reports on website operations, including KPIs, forecast targets, website conversion rates, and revenue.
Profile
Exposure to the running of a transactional website via a web platform such as Shopify or Woo Commerce etc.
Exposure to performance marketing activities such as PPC, paid social and affiliate marketing .
Used to working under pressure, managing budgets to achieving agreed sales targets.
Exposure to content creation either with a Design Studio or experience of building digital content with applications such as Canva and Adobe Illustrator.
Proficient in Microsoft Excel including formulas, lookups and data validation.
Good experience of using Google Analytics and other analytical packages.
Job Offer
A competitive salary of between £28,000 and £32,000 per annum
25 days annual leave plus bank holidays
Free parking at all sites
Complimentary drinks
Staff discount on all products
An Employee Assistance Program
A Refer a Friend Scheme
Opportunities for training and development
An eye care allowance