A new opportunity for a marketing performance and CRM specialist to support an impactful membership organisation in their digital maturity.
Client Details
A leading membership in the sustainability space making impactful changes across multiple businesses.
Description
- Support in developing a high performing CRM team, and line managing the individuals within it.
- Build, maintain and own the email marketing plan alongside supporting long-term objectives of high performance in this field.
- Ensure CRM is fit for purpose to activate wider marketing campaigns.
- Build technical knowledge base internally within the organisation.
- Become a "product owner" for the CRM, providing insights and promoting understanding across the organisation.
- Support in promotion of data hygiene, segmentations, and in advancing automation objectives.
- Create and maintain a strategy for measuring and acting upon key performance metrics across marketing channels.
Profile
- Experience of CRM platforms. Experience with Microsoft Dynamics is desired but not necessary.
- Ability to improve customer lifecycle marketing through CRM improvements.
- Able to train and support others in CRM best practice.
- Experience of using marketing automation tolls and applications.
- Data analysis experience, and the ability to develop insights from a range of data. Experience of Google Analytics, Hootsuite and Google Data Studios is desireable.
- Strong communications skills, and an ability to foster constructive relationships across multiple teams.
Job Offer
- A supportive and collaborative work environment.
- Hybrid working.
- Scope for learning and progression, as well as a development plan.
- Opportunity to work in the sustainability sector.