Position: Shopper Marketing Manager
Based: Haddenham, United Kingdom
Working model: Hybrid
Type of contract: Permanent
Would you like to become a part of a leading organisation that brings the Joy of Flavour to Life and makes Every Meal and Moment Better?
We are currently looking for Shopper Marketing Manager to join our team. Are you a marketing professional with proven successful FMCG experience?
If so, you might be the person we are looking for! Our growth starts with yours.
MAIN RESPONSIBILITIES
- Develop impactful best in class omni-shopper marketing campaigns strategies for your accounts, following through to execution. End to end campaign management and post-launch evaluation of activities.
- Be an integral part of your key account team, internally and externally focused.
- Internally: Go to contact for media within your account. Externally: Lead customer presentations and drive regular contact with key accounts. Present compelling insight led shopper marketing plans with conviction which align with McCormick and retailer strategies.
- Own the launch of NPD & innovation platforms in store to drive trial and penetration within your accounts.
- Optimally manage the day-to-day relationships with our third party agency partners, to foster a collaborative, efficient and effective way of working.
- Guide and develop executive/graduate through delivery of pre-filled shippers to build understanding of the process, agency management and supply chain. Support on execution of pre-filled displays where needed.
- Proficiently manage budget and investment levels for your accounts, including monthly financial reviews. Support Senior Manager in planning of annual budget and shopper marketing strategy.
- Promoting 'shopper first' mindset across the business and considering the shopper in every business decision
- Effectively interpret all available industry, category, customer and shopper data, (i.e. target occasions, missions, customers, channels and shopper segments) and translate it into a clear set of prioritised opportunities for McCormick
CANDIDATE PROFILE
- Relevant experience in FMCG, including Shopper, Trade or Customer Marketing experience. History of developing and delivering media plans and campaigns.
- Problem-solving skills
- Good communication skills (verbal, non-verbal, listening)
- Influencing skills
- Quick learner
- Ability to build business relationships, dealing with ambiguity
- Agility and ability to pivot at pace
- Creative thinking & growth mindset
- Continuous improvement mindset
COMPANY
Company manufactures, markets, and distributes spices, seasoning mixes, condiments and other flavourful products to the entire food industry, retail outlets, food manufactures, food service businesses and consumers.
While our global headquarters are in the Baltimore, Maryland, USA area, McCormick operates and serves customers from nearly 60 locations in 25 countries and 170 markets in Asia-Pacific, China, Europe, Middle East and Africa, and the Americas, including North, South and Central America with recognized brands including Schwartz.
At McCormick, we have over a 100-year legacy based on our "Power of People" principle. This principle fosters an unusually dedicated workforce requiring a culture of respect, recognition, inclusion and collaboration based on the highest ethical values.
TO APPLY
Agencies: McCormick as needed will work with external recruitment vendors through our Agency Portal. Unless previously contacted, McCormick does not accept unsolicited resumes from external recruiting agencies.
McCormick & Company is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, colour, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.
As users of the disability confident scheme, we guarantee to interview all disabled applicants who meet the minimum criteria for the vacancy/ies.