Act as a Business Partner with a key department, owning the strategic marketing planning process, identifying marketing objectives, proposing campaigns and tactics to deliver against them and overseeing their implementation.
Client Details
Law firm in London who are looking for a Marketing Manager on a maternity cover to join beginning of November
Description
- 2 direct reports
- Review market data to identify marketing opportunities.
- Develop and agree a marketing plan and budget with associated tactics, campaigns, and measures.
- To deliver campaigns in conformance with the agreed plan and budgets
- Ensure alignment with departmental and firmwide objectives.
- Report on performance ensuring campaigns are meeting KPIs and make suggestions for improvement
- Be the custodian of all external marketing material to ensure it adheres to the Firm's brand guidelines in terms of design, style, copy and quality.
- Identify the appropriate medium or channel for each initiative
- Work to understand the target audience
Profile
Genuine interest to work with a law firm and passionate about providing access to justice to all.
- 4+ years Marketing Experience
- Good knowledge and hands on experience of Paid Social and Paid search advertising tools
- Solid relevant experience in marketing and communications management, within professional services.
- Substantial experience of independently managing marketing projects and activity from conception to execution on tight deadlines.
- Substantial experience in working with and building strong internal relationships with Partners and senior stakeholders.
- Proven ability to communicate accurately, clearly, and concisely, both verbally and in writing.
- Substantial user experience of CRM and E-marketing software systems.
- Substantial experience in generating marketing reports and analysis using excel and other reporting tools.
- Proven experience of managing digital marketing/social media campaigns.
- Intermediate level proficiency in working with MS Office (PowerPoint, Excel, Word, Outlook), HTML & CMS platforms.
Job Offer
- Salary up to 58k
- Beginning of November start
- 12 month FTC
- Hybrid role - London based offices