Job Description for Social Media Manager
Responsibilities:
l Performing research on current benchmark trends and audience preferences.
l Designing and implementing social media strategy to align with business goals.
l Develop social media campaigns.
l Define KPI's and KRA's for social media campaigns.
l Update social media content across all channels.
l Monitor campaigns and analyzes data obtained.
l Use social media marketing tools such as Buffer and Hootsuite etc.,
l Establish relationships with social media influencers to develop a strong network.
Skills:
l4+ years of experience as a social media manager or a similar role.
l Experience in creating social media strategies.
l Knowledge of best practices for social media platforms such as Facebook, Twitter, Instagram, LinkedIn, Pinterest etc.
l Excellent verbal and written communication skills
l Organized and able to multitask