£40K/yr to £55K/yr
Manchester, England
Permanent, Variable

Digital Marketing Manager

Posted by The Candidate Ltd.

Digital Marketing Manager - SaaS - Hybrid (South Manchester) - £40,000 - £55,000 (DOE)

We have partnered with a high-growth SaaS business with a truly innovative AI offering that is transforming business processes.

With further plans for expansion and more products, now is a fantastic time to join as they undergo their next phase of growth.

We are seeking an experienced Digital Marketing Manager who is comfortable working strategically as well as throwing themselves into day-to-day campaign and website management. This is a predominantly digital role, working across both earned and paid media channels and reporting directly to the MD. You will own the department's strategy and oversee third-party / agency support where needed.

Responsibilities:

  • Create, execute and report on multi-channel marketing campaigns (Email/Content/Social) focused on lead-generation
  • Schedule a diverse content calendar with the support of an agency for creative assets
  • Oversee and optimise website performance to support inbound lead generation
  • Execute tailored email market campaigns focused on customer acquisition
  • Analyse channel performance and use data to inform decision making
  • Full budget management / allocation and determine where/when use of external resource is required
  • Work closely with the Sales function in conversion of leads with support collateral

Requirements:

  • Experience working hands-on in all of the above channels is not necessary, but a strong foundation of Digital channels is required
  • Previous experience in either a lead-generation or B2B role is preferred
  • Proven experience overseeing budgets and devising a marketing plan
  • Comfortable working both strategically and be involved in day-to-day operations
  • Ability to identify skill gaps and onboard agency / 3rd party support where needed

If this sounds like the role suited to you, apply online today!

Please note due to high volumes of applications unfortunately we are not always able to respond to all unsuccessful applicants. However we wish everyone who applies the? very best with their job search.?

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