Description
Marketing/Content Creation Executive - Luxury Craft & Art Focus
Location: Fulbourn, UK
Type: Full-Time
Salary: £30,000 - £40,000 per annum + Bonus + Benefits
About the Company:
Join a world-renowned brand celebrated for its exquisite, handcrafted luxury pianos, each a masterpiece of craftsmanship tailored to the unique desires of discerning clients. Fusing traditional artistry with cutting-edge technology, these bespoke instruments are more than functional—each is a piece of art, reflecting the highest levels of creativity and design. Our pianos grace homes, studios, and performance venues worldwide, appealing to musicians, interior designers, collectors, and high-net-worth individuals who appreciate the finer things in life.
Position Overview:
We are seeking a passionate and creative Marketing/Content Creation Executive with a deep appreciation for luxury branding and craftsmanship. In this role, you will develop and implement marketing strategies that not only elevate brand visibility but also capture the essence of fine art and bespoke luxury that defines our pianos. If you have a flair for storytelling through design, craft, and artistry, this is an unparalleled opportunity to work with a luxury brand where attention to detail and the beauty of the handmade are at the core of everything we do.
Key Responsibilities:
- Develop Art-Centric Marketing Strategies: Craft compelling marketing campaigns that showcase the artistry, craftsmanship, and heritage behind our bespoke pianos, appealing to an audience with a refined appreciation for luxury.
- Content Creation: Oversee the creation of visually stunning content, including photography, video, and copywriting, that highlights the meticulous craftsmanship and artistic integrity of each piece. Your goal is to connect emotionally with an audience that values creativity and precision.
- Digital Marketing Campaigns: Lead digital initiatives (social media, SEO, PPC, email) that not only generate leads but communicate the essence of luxury and exclusivity, emphasizing the brand's commitment to artistry.
- Engage with High-End Clientele: Organize and execute exclusive events and luxury experiences, collaborating with artists, interior designers, and influencers within the high-net-worth community.
- Collaborative Product Launches: Work closely with design, sales, and product development teams to ensure that marketing efforts seamlessly align with the story behind each handcrafted piano.
- PR and Editorial Features: Secure features in high-profile luxury, interior design, and lifestyle publications that resonate with audiences passionate about fine craftsmanship, art, and luxury goods.
- Market Insights & Strategy: Stay ahead of market trends in the luxury goods and art space, ensuring our brand remains a leader in both innovation and timeless craftsmanship.
Requirements
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- 2-4 years of experience in marketing luxury brands, with a focus on art, design, or high-end craftsmanship.
- A passion for storytelling through content that highlights creativity and artistic excellence.
- Proven experience in digital marketing, content creation, and campaign management, particularly within luxury or bespoke product sectors.
- Strong communication skills, with an eye for visual and written detail that speaks to a sophisticated audience.
- Experience in managing high-end events and collaborations with artists, designers, and influencers is a plus.
- A genuine appreciation for music, fine design, or the arts is highly desirable.
Benefits
- Competitive Salary: £30,000 - £40,000 per annum, depending on experience.
- Performance Bonuses: Rewarding contributions to our brand's success.
- Free Lunch: Enjoy daily meals in an inspiring, creative workspace.
- Hybrid Working: Split your time between the office and remote work for flexibility.
- Personal Development: Work with an iconic luxury brand that values innovation and craftsmanship.
Why Join?
- Be part of a prestigious, globally recognised luxury brand where art and craft are celebrated.
- Collaborate with a creative, passionate team dedicated to excellence in both design and marketing.
- Play a key role in bringing the art of bespoke luxury to an international audience, expanding your portfolio in a creative, high-end sector.
If you're ready to shape the future of luxury marketing through the lens of fine art and craftsmanship, we want to hear from you.