Role: Marketing Executive
Salary: Up to £25,000 + bonus + 38 days holidays (inc. statutory)
Location: Gateshead
My client is a well-established IT services providerwho has forged an enviable reputation in the SME business community. They are currently in the midst of a recruitment drive and at the heart of their plans is the appointment of a Marketing Executive who will be crucial to the company's future growth and brand development.
They seek an individual keen to forge their career in marketing, ideally with a degree or equivalent in the subject, who wants to learn more about digital marketing, including HubSpot, Google Ads, SEO, LinkedIn Ads, Blog Writing, Image Creation/Sourcing and Social Media content creation.
The Role:
- Help develop and implement the end-to-end marketing strategy within HubSpot, that includes website updates, SEO, Social Media management, Google and LinkedIn paid advertising.
- Manage the HubSpot CRM platform to ensure effective lead generation and customer relationship management.
- Create engaging and SEO-friendly blog content to drive website traffic and generate leads.
- Design and manage Google and LinkedIn ad campaigns to target and engage the B2B audience.
- Monitor and analyse the performance of marketing campaigns and adjust strategies as needed.
- Collaborate with the Sales team to align marketing strategies with sales objectives.
- Stay up-to-date with industry trends and competitor activities.
- This role is ideally suited to a Marketing Graduate level individual, or someone who has some hands-on marketing experience.
- It is anticipated that as the role grows, so will the candidate, until they are taking full ownership of the company's marketing strategy and its execution.
- Exposure to HubSpot, Google Ads, SEO, LinkedIn Ads, and Social Media platforms is desirable but not essential.
- Have excellent written and verbal communication skills and a strong track record of creating compelling and effective integrated campaigns utilising the digital marketing mix.
- Possess strong analytical skills and a goal-oriented attitude.
- Ideally degree qualified or equivalent in Marketing, Business or a related field.
**The Candidate:
This is a fantastic opportunity to join the innovative and inclusive environment offered by this ambitious organisation at an exciting time on their growth journey. The role is office based and comes with genuine opportunities for professional development and career progression.
If you feel you have the qualities our client is seeking, please forward your CV and covering letter indicating your current package to Jen Dunthorne or, for a discreet conversation, call our Peterlee office.
GEM Partnership is acting as an employment agency on this vacancy.
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