Our incredibly exciting and growing client, a building services Group business, are looking for a new Marketing Manager to spearhead and streamline their marketing/branding efforts across the Group! They are a collection of 10+ companies, acquiring more businesses every year and specialise in being a one-stop facilities/building services shop for their UK clients.
Benefits & Perks:
?? Competitive salary and benefits package, opportunity to shape and implement cross-sell marketing strategies, a dynamic and collaborative team, career growth and development opportunities, ability to make a significant impact on business growth, and more!!!
Location: Central London (5 days/week in office)
Salary: up to £60,000 plus full perm benefits! (potentially flex depending on experience)
About The Job:
As a Marketing Manager, you will work closely with the CCO to develop and implement an effective cross-sell marketing strategy for the Group. In this role, you will analyse market opportunities, devise marketing initiatives, and utilise social media platforms to enhance the brand positioning of the Group and its Operating Companies. You will be responsible for driving revenue growth and fostering strong customer relationships while preserving the reputation of the local hero brands.
�? What You'll Do:
- Identify the unique value proposition that sets the company apart from other group companies
- Utilise CRM data and external sources to identify customer needs and assess wallet penetration
- Develop brand strategy for onboarding future acquisitions and existing Operating Companies
- Create focused marketing strategies to engage with priority sectors for cross-sell opportunities
- Foster consistent communication with Operating Companies to support marketing objectives
- Set KPIs to measure marketing effectiveness and present results to the wider team
- Develop and execute tactical marketing campaigns, including budget management
- Use data to evaluate campaign performance and identify areas for improvement
- Manage the overall marketing budget and identify opportunities for further investment
?? Experience:
- Proven success in delivering brand strategy within a group company setting
- Ability to collaborate with diverse business types and internal departments
- Track record of devising and launching successful marketing strategies
- Demonstrated ability to generate ROI from digital marketing activities
- Experience in agency management and juggling multiple projects
- Proficient in building customer knowledge across various sectors
- Minimum of 5 years in a leadership marketing role
�? Preferred qualifications:
- Degree in marketing or comparable work experience
- Professional qualifications in marketing (preferred)
- Strong commercial marketing experience (required)
- Experience in engineering/building services/facility management (preferred)
�? About You:
- You are a self-starter who thrives in defining and driving marketing activities
- Passionate about developing and enhancing brand reputation
- Excellent written and verbal communication skills
- Strong digital marketing skills and willingness to expand knowledge
- Highly organised and able to manage multiple projects simultaneously
- Comfortable collaborating with colleagues at all levels of the organisation
- Proactive and independent, delivering results with enthusiasm
Join our client's team and embark on an exciting journey to drive exponential growth and shape the future of the facilities/building services industry. Apply now and be part of a passionate, dedicated, and forward-thinking team!
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