Brand & Communications Manager
This inspiring travel company create innovative trips to an array of worldwide destinations with a focus on the great outdoors. As they move forward in their journey, they have a newly created opportunity for an experienced Brand & Communications Manager to join them in playing a pivotal role in driving growth and shaping the future of the brand.
Brand & Communications Manager - Role & Responsibilities:
This role is an intrinsic part of a customer transformation brand strategy and as a strategic and result driven marketer you will be involved with scaling customer acquisition in key markets across digital, partnerships & trade to achieve growth targets.
- Develop a comprehensive brand and communications strategy that aligns with the company mission, values, and target audience and ensure brand identity is consistent across all channels.
- Develop and manage marketing and brand partnerships.
- Ownership of content management calendar and maintain to ensure timely delivery of content and alignment with all marketing initiatives across all channels,
- In tandem with content creator, creation of inspiring across all channels according to deadlines.
- Campaign management, tracking ROI and post campaign analysis reporting.
- In conjunction with website manager, ensure all online content is optimised and links to relevant and compelling landing pages.
- Develop the communications strategy in partnership with PR agency.
- Identify opportunities to partner with content creators and other brands to expand reach and visibility.
- Manage relationships with brand agencies, ensuring delivery of brand strategies.
- Co-ordinate and implement all marketing campaigns and promotions.
- Work closely with relevant internal teams to ensure all destinations and trips are optimised and promoted according to priorities and all content is relevant and correct.
- Management of the brand and communications marketing team with effective performance review metrics in place and set future objectives.
- Collaborate with marketing colleagues to share ideas and contribute to a consistent approach and brand message across all channels.
Brand & Communications Manager - Skills & Experience Required:
- Marketing qualification or relevant degree.
- Minimum 5 years marketing experience with specific brand, communications, and content marketing, with travel sector experience desirable.
- Proven experience in a B2C and B2B environment
- Understanding of content best practice.
- Experience managing relationship with external agencies for brand and communications activities, specifically on new brand development and launches.
- Experience managing marketing budgets across multiple channels.
- Strong leadership qualities with proven experience of managing a high performing team.
- Comfortable with hands on execution of tasks.
- Working knowledge and experience of Canva, adobe and WordPress
- Highly analytical, with experience using PowerBI or other analytics tools.
- Skilled in planning and time management, with the ability to manage multiple projects.
- Excellent attention to detail and creative flair together with strong written and verbal communication.
- Ability to work autonomously to a high level of accuracy and speed.
- Excellent level of written English with a high level of accuracy and a close attention to detail and a flair for creative copy writing.
Brand & Communications Manager - Additional Information:
- Highly competitive salary.
- Hybrid working, circa 2 to 3 days in modern Surrey office.
- 27 days annual leave, increasing to 29 days with length of service.
- Day off to volunteer for a cause of your choice.
- Discounted travel perks & fam trips.
- Company pension scheme.
- Health cash plan.
- Subsidised gym membership.
- Social events & in house beauty & well being treatments at reduced rates.
- Ongoing opportunities for training and personal development.
To apply for the role of Brand & Communications Manager please respond to this advert or email your CV to .
Don't keep a good thing to yourself
We grow our business through referrals, so please don't keep us to yourself. If you think we're doing a good job and know of someone who would benefit from our services, please pass on their name and number to me and I promise we will follow it up. Many thanks.
C&M Travel Recruitment is acting as an Employment Agency in relation to this vacancy. We are committed to equality of opportunity for all candidates. For more opportunities, please visit www.candm.co.uk