The CRM Lead will be the lynchpin for delivering top-tier customer relationship management strategies within a well established University. This role will oversee the development and implementation of innovative CRM systems and marketing campaigns.
Client Details
Our client is an esteemed educational institution located in Hatfield. With over 25,000 students and 2,700 staff members, it is one of the UK's largest universities.
Description
- Leading the development and execution of CRM strategies.
- Overseeing the implementation of CRM systems.
- Managing cross-departmental teams to ensure alignment with CRM objectives.
- Designing and executing targeted marketing campaigns.
- Analysing CRM data to improve customer engagement and retention.
- Identifying new opportunities to engage existing customers and attract new ones.
- Preparing and presenting CRM reports to senior management.
Profile
A successful CRM Lead should have:
- Experience with CRM systems and marketing campaigns, within Higher Education would be a bonus.
- Experience with Saleforce would be fantastic but not essential.
- Strong leadership and team management skills.
- An analytical mindset for interpreting CRM data.
- Excellent communication skills for presenting reports and strategies.
Job Offer
- An estimated salary range of £180 - £250 per day.
- The opportunity to lead a dynamic team in a large educational institution.
- A vibrant, inclusive, and supportive company culture.
- Unique opportunities for professional development in the Higher Education sector.