Brand Manager – Lifestyle | Sport | FMCG
North London - On-site
Ready to reimagine a legacy brand for a new generation? We're hiring a Brand Manager to drive campaigns that connect with younger, culturally engaged audiences. If you live and breathe brand strategy and storytelling—and want to shape the future of a product-led business—this could be your next big move.
?? What you'll do:
- Own the brand campaign calendar, activating across seasonal launches and evergreen platforms
- Drive multi-channel campaign execution across digital, retail, and experiential touchpoints
- Collaborate with product, design, and commercial teams to build compelling narratives
- Work alongside athlete ambassadors and social media teams to bring the brand to life
- Brief and manage creative content, toolkits, and brand assets for internal and partner use
- Experiment with generative AI tools to accelerate content creation and copywriting
- Track performance across channels, optimizing for reach, engagement, and impact
?? You bring:
- 4+ years' experience in brand marketing—ideally in lifestyle, fashion, FMCG, or sport
- A natural mix of strategy, storytelling, and execution
- Hands-on experience with ambassador/influencer campaigns and brand partnerships
- Strong creative briefing skills and familiarity with performance and social teams
- A sharp instinct for brand architecture, tone, and identity
- Comfort with AI tools, marketing tech, and turning data into action
? Bonus: You love working in fast-paced environments where creativity meets commerce. A passion for sport or niche consumer cultures is a welcome plus!
?? Full-time | UK HQ | £40K - 50K
?? Be part of something exciting. Apply now or share with someone who'd love this brief.