We're excited to be working on this amazing opportunity to find a Marketing Manager for a technology scale up.
THE ROLE OF MARKETING MANAGER:
- Develop and execute marketing plans aligned with business objectives.
- Conduct market research to identify customer needs, market trends, and competitor activities.
- Define key marketing KPIs and track performance.
- The Marketing Manager will ensure consistent brand messaging and positioning across all marketing and social media channels.
- Oversee content creation, advertising campaigns, and brand partnerships.
- Manage online marketing campaigns, including SEO, SEM, social media, and email marketing.
- Oversee website performance, analytics, and optimisation.
- Collaborate with design and content teams to create engaging digital assets.
- Plan, execute, and analyse marketing campaigns for product launches and promotions.
- Optimise customer acquisition and retention strategies.
- Work closely with sales, product development, and other departments to align marketing efforts.
- Develop and manage the marketing budget effectively.
- Ensure maximum ROI on marketing initiatives.
- Analyse campaign performance and consumer behaviour using analytics tools.
THE IDEAL CANDIDATE FOR THE MARKETING MANAGER ROLE:
- 5+ years of experience in marketing
- Proven track record of successful marketing campaigns.
- Experience with digital marketing tools, CRM software, and analytics platforms.
- Bachelor's degree in Marketing, Business, Communications, or a related field (Master's preferred).
- Experience in compliance and highly regulated industries.
- The Marketing Manager would have worked within a scale-up SaaS organisation
BENEFITS:
- Opportunity to define, develop and grow the marketing function
- Joining a high growth company with amazing career opportunities
- Hybrid working