Employer description:
GB Tyres are a leading company in the tyre industry, dedicated to providing top-quality products and services both in the UK and internationally. Our commitment to excellence drives us to constantly innovate and enhance our offerings to meet the needs of our diverse clientele.
Overview:
You will be responsible for increasing awareness of our brands in both the UK and international markets. Your role will involve supporting various marketing initiatives, managing online content, and assisting in the development of marketing strategies.
Responsibilities:
- Identify current market trends and assist in developing marketing strategies
- Manage company and brand websites
- Support the design and development of marketing literature
- Assist in running email marketing and social media campaigns
- Collaborate with the Head of Marketing and Sales team to organise shows and exhibitions
- Create web content, including PR releases and blogs
- Use web analytics tools like Google Analytics to monitor website traffic and performance
- Manage Google My Business pages for our brands
- Liaise with customers and external agencies on projects
Required skills:
- Strong graphic design skills with experience in Adobe Creative Suite
- Proficient in social media platforms (Meta, Twitter, Instagram, TikTok, LinkedIn)
- Skilled in WordPress and other content management systems
- Basic web development and programming skills are advantageous
- Strong reporting skills with the ability to create basic marketing reports and presentations
- Experience with email marketing systems (Campaign Monitor, Mailchimp) and Hootsuite is beneficial but not essential
- Basic IT literacy, including Microsoft Office and Outlook
- A relevant degree is advantageous but not essential
- A qualification in marketing is advantageous but not essential
Entry requirements:
Standard entry:
- To be eligible to study for a degree, typically candidates will have achieved grade C or above in at least five GCSEs, and at least two A-levels passes or any equivalent Level 3 qualifications.
- Any Level 3 Apprenticeship
- Non-standard Entry with work experience
Equivalent work experience (typically 2 years relevant experience at an appropriate level) – candidates may have previously been in a digital marketer role or be able to demonstrate a real passion and personal experience in digital marketing.
Relevant professional qualifications and/or work experience will be taken into consideration where the applicant has the judged potential to benefit from the programme, allowing for contextualized applications. The nature of an applicant's work experience is as important if not more so than the duration of that experience. The experience could include Digital and Marketing Analysts, Digital Marketing Executives, Digital Marketing Campaign Managers, Social Media Specialists, Content Marketing Executives, Digital Producers and Pay Per Click Analysts.
Informal interviews may be held by academic/ admissions staff where:
- The suitability of a candidate is in doubt and further evidence is sought.
- The candidate presents an unusual set of qualifications taken or pending, and an appropriate conditional offer needs to be determined.
- Candidates may need advice on the appropriateness of the programme.
- Applicants invited for an informal interview will always be informed of its purpose.
Working hours:
8:30am – 5:30pm
Benefits:
- Competitive salary of £22,000 per annum
- The chance to earn a degree at no cost to you
- Professional development and training opportunities
- Friendly and collaborative work environment
- Opportunity to work with a dynamic team in a growing company
Future prospects:
90% of QA apprentices secure permanent employment after completing: this is 20% higher than the national average.
About QA:
Our apprenticeships are the perfect way to gain new skills, earn while you learn, and launch yourself into an exciting future. With over 30,000 successful apprenticeship graduates, we're a top 50 training provider, dedicated to helping you succeed.
Interested? Apply now!