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We are in search of a seasoned SEO Executive to contribute to the success of our esteemed company, recognized for its excellence and awarded the prestigious 'Feefo Platinum Trusted Service Award 2021.' Joining our dynamic team means becoming an integral part of the leading information resource business for HR, Tax & Accounting Professionals in the UK, which is a cornerstone of a Global Group boasting a consistent multimillion-pound turnover and a trajectory of continuous growth. As the SEO Executive, you will assume a pivotal role in formulating and executing a comprehensive SEO strategy. Your mandate will encompass maximizing new business prospects, enhancing client retention, and fortifying brand visibility across diverse channels to augment the company's profile within the UK market. Core Responsibilities: Develop and execute an SEO roadmap encompassing technical SEO, On-page, and Off-page (backlinking & PR). Align the SEO strategy with overarching business objectives. Define and meticulously track KPIs, including conversation rate, click rate, bounce rate, leads, and deals. Identify, analyze, and proactively resolve SEO challenges. Oversee the relevance of content and design effective keyword discovery and link-building strategies. Manage both offsite and onsite optimization projects, providing insightful performance reports. Evaluate and address technical SEO issues, offering strategic recommendations. Optimize website content and landing pages for enhanced performance. Direct off-page optimization initiatives, including but not limited to link-building activities. Gather and analyze data, presenting comprehensive reports on traffic, rankings, and other pertinent SEO metrics. Collaborate seamlessly with social media and PPC teams to optimize integrated campaigns. Stay abreast of industry trends in SEO and integrated marketing. Candidate Profile: A minimum of 3 years of hands-on SEO experience. Proficiency in utilizing SEO tools such as SEMrush, Screaming Frog, Ahrefs, Webmaster Tools, and Google Analytics. Exceptional written and verbal communication skills. Strong leadership capabilities coupled with excellent organizational skills. Proficient knowledge of HTML and CSS. Possession of a Bachelor's degree in Marketing or a related field. If you are a results-oriented SEO professional seeking a challenging role with a clear trajectory for career progression, we invite you to apply and contribute to our ongoing success! P46027CCR5 INDHIN
Walker and Sloan are proud to be working with a Global Marketing Agency in the UK, as they are keen to bring on an experienced Head of Technical SEO to the team on a full time basis. The role can also be hybrid/remote if wished. As part of the agencies Digital Experience division - which also includes web development, CRM, marketing automation, social media and CRO/UX - our SEO team of 20 experts work with global brands to improve their visibility in search and drive commercially-focussed growth. The SEO team comprises strategic client leads, technical SEO specialists, on-site SEO specialists, Digital PR specialists and SEO analysts who all collaborate on driving effective organic search campaigns for forward-thinking clients in a variety of B2B and B2C industries.. Key Responsibilities: Technical SEO Team Leadership Lead a team of Technical SEO Executives and Managers. Provide guidance, manage processes, workflows, and resource allocation across your team to deliver to client campaign objectives, ensuring a high standard of work is maintained and that SEO efforts are aligned with broader client business objectives. Recruitment, Training and Staff Development Recruit skilled personnel and implement appropriate training plans to maintain industry-leading skill sets. Lead annual appraisals for your reports and make recommendations to the Global Head of SEO on staff progression and resource requirements. Innovation and Departmental Development Stay informed about industry trends, search engine algorithm updates, and emerging practices in technical SEO, collaborating with the Global Head of SEO to identify and implement innovations in service delivery and processes. Document technical SEO processes, implementation guidelines and other departmental resources to ensure consistency and best practices are maintained. Technical SEO consultancy Deliver expert technical SEO insight and recommendations for key global clients, providing best practice SEO advice to client stakeholders and working with development teams (client-side, third party or within Gravity Global) to resolve issues we've identified. Provide guidance and support to developers to ensure that SEO best practices are integrated into website development processes. Monitor and Analyse SEO Performance Utilize SEO tools to monitor website performance and identify areas for improvement. Analyse data to make informed recommendations and adjustments to the technical SEO strategy. Technical SEO Site Audits Perform technical SEO audits of key client websites to identify and address issues that may affect organic search performance, such as crawlability, indexation, site speed, mobile-friendliness, internationalisation and structured data markup. Website Migrations Lead technical SEO efforts during website migrations, redesigns or platform changes for key clients to minimize the impact on search engine rankings and traffic. Ensure proper planning, execution and monitoring of migration processes to preserve SEO equity and avoid disruptions in organic search performance. Collaboration with Other Teams Work closely with SEO content creators, Digital PR, developers, and both agency and client marketing teams to ensure alignment between technical SEO efforts and overall client business goals. Reporting and Communication Provide regular reports on technical SEO performance for key clients, highlighting achievements and areas for improvement. Communicate technical SEO strategies and recommendations to non-technical stakeholders. Pitching for new business Be involved in new business development by providing robust, commercially focussed insight, and lead on pitch meetings as required. Quality Assurance Review and ensure that technical SEO outputs from your team align with SEO best practices and do not negatively impact other aspects of a client's website, and that our activity is aligned with the overarching SEO strategy and client's business objectives. Skill Requirements: Significant proven experience in technical SEO, with a successful track record of driving organic growth. Experience in leading and managing teams of SEO professionals, with proven people development skills and ability to manage workloads and resource allocation. In-depth knowledge of technical SEO principles, best practices and strategies. Deep knowledge of search engine algorithms, ranking factors and website architecture. Proficiency with SEO tools such as Google Analytics, Google Search Console, crawling tools e.g. ScreamingFrog, Deepcrawl, Semrush, Ahrefs etc. Ability to research, absorb information from online resources and then identify and implement new techniques and processes to ensure clients retain and build search rankings despite search engine algorithm updates. Ability to prepare and present compelling technical SEO analysis to client stakeholders. Commercial acumen, with the ability to understand and make appropriate decisions around client profitability and growth opportunities. What we can offer: Competitive remuneration package Global career development opportunities This role can either be offered on a hybrid working basis with 3 days in the London or Norwich office (usual hours 9 - 5:30pm, Monday to Friday) or fully remote role in the UK Opportunities to make a difference and get involved with our working groups focusing on areas such as wellbeing and ESG / Sustainability Supportive and inclusive policies including, but not limited to, family friendly policies such as adoption, maternity and paternity, and equal opportunities To work with the best and most exciting clients To work on global accounts in the most challenging sectors To work with the best brains and creative talent in the industry To learn and develop with access to industry specific training, including our in-house training modules To work on innovative and ground-breaking marketing solutions To join a team of hard-working specialists who like to have fun along the way