Your role will be pivotal in ensuring the copy is SEO-compliant and resonates with our target B2B audience, utilizing a plain English style that is both engaging and easy to understand.
As a key member of the website redevelopment project, you will be tasked with transforming and optimizing all existing website copy to align with the new design templates and content structures in their UmbracoCMS.
Key Responsibilities
Content Transformation: Rewrite and adapt legacy website content to fit new templates and layouts, ensuring all text is optimized for SEO, readability, and user engagement.
Working closely with the Head of Marketing & E-Commerce, and a team of Marketing professionals the Content Writer will deliver both digital and traditional marketing through various written content, according to project briefs and in line with the overarching marketing strategy.
This is a temporary position within Burtons Medical Equipment Ltd., primarily developing, curating and reviewing Editorial content for marketing activities.
General
Strong on and offline SEO knowledge is advantageous for this role, with the successful applicant playing a key role in creating compelling, optimised web content across our company website, as well as optimising existing content
Effectively action website updates via CMS, adhering to sign-off, proofing and testing processes, as well as brand standards, visual styles and editorial voice.
Work with external web agencies to coordinate delivery of front end (user experience) and back end (measurement/analysis) improvements, including testing and troubleshooting of bug fixes and new feature launches.
Top tier international law firm are recruiting within their creative design team and are looking for a skilled Creative Corporate Artworker/Designer to join their thriving inhouse design team.