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Marketing Campaign Manager - Remote B2B organisation Autonomous role with plenty of diversity Collaborative & friendly team Remote working with some meeting attendance required within the south We are seeking a highly motivated and experienced Marketing Campaigns Manager to develop, plan, manage, and execute cross-channel lead-generation campaigns that drive growth, revenue, brand awareness, and increase our market share. This is primarily a lead generation role supporting our small and friendly sales team. Key Tasks Develop and execute impactful, integrated lead-generation marketing campaigns across multiple channels and platforms to target specific prospect and customer segments. Work collaboratively with internal teams to develop campaign assets, content, and messaging that resonates with target audiences. Work closely and collaboratively with sales teams to develop and manage lead scoring, lead tracking, and lead management workflows, etc. Optimise campaign processes to improve results and throughputs. Review and evaluate campaign performance, identify areas for improvement, and make recommendations for future campaigns. Oversee the effectiveness of the CRM system. The ideal candidate Experience of developing, executing, and managing lead-generation marketing campaigns. Experience working for a small organisation and part of a small team. History of working within a marketing role that directly supports the sales function. Proactive, intrapreneurial nature - someone who enjoys thinking about what we could do next, differently, and better. Good, persuasive copywriter. Flexible nature - someone who responds well to changing business needs. Solid team player who likes to work both independently and as part of a team. Experience using marketing platforms, tools, and CRM systems. Strong analytical skills, with the ability to use data and analytics to drive campaign optimisation. 3-5 years of experience in marketing campaign management
Marketing Campaign Manager Hybrid £40,000 - £45,000 B2B organisation Autonomous role with plenty of diversity Collaborative & friendly team We are seeking a highly motivated and experienced Marketing Campaigns Manager to develop, plan, manage, and execute cross-channel lead-generation campaigns that drive growth, revenue, brand awareness, and increase our market share. This is primarily a lead generation role supporting a small and friendly sales team. Key Tasks Develop and execute impactful, integrated lead-generation marketing campaigns across multiple channels and platforms to target specific prospect and customer segments. Work collaboratively with internal teams to develop campaign assets, content, and messaging that resonates with target audiences. Work closely and collaboratively with sales teams to develop and manage lead scoring, lead tracking, and lead management workflows, etc. Optimise campaign processes to improve results and throughputs. Review and evaluate campaign performance, identify areas for improvement, and make recommendations for future campaigns. Provide regular updates to key stakeholders on campaign progress and results. Oversee the effectiveness of the CRM system. The ideal candidate Experience of developing, executing, and managing lead-generation marketing campaigns. Experience working for a small organisation and part of a small team. Proactive, intrapreneurial nature - someone who enjoys thinking about what we could do next, differently, and better. Good, persuasive copywriter. Flexible nature - someone who responds well to changing business needs. Solid team player who likes to work both independently and as part of a team. Highly organised with excellent time-management skills, able to successfully juggle multiple projects, priorities, and deadlines. Experience using marketing platforms, tools, and CRM systems. Strong analytical skills, with the ability to use data and analytics to drive campaign optimisation. 3-5 years of experience in marketing campaign management Next steps... Send your CV to Vicky today!