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Marketing Assistant - Brand Management On behalf of my client, I am seeking a proactive and creative Brand Management Marketing Assistant. As a Marketing Assistant, you will play a pivotal role in enhancing brand awareness, coordinating campaigns, and ensuring consistent brand representation across various channels Location: Ipswich - Hybrid work options (WFH) may be considered with manager approval. Some travel to events may be required. Salary: £30,000 per annum Key Responsibilities: Brand Awareness: Implement the annual brand awareness marketing plan. Ensure alignment of all activities with the brand strategy. Position our brand as the preferred choice for consumers and businesses in our target markets. Brand Management: Monitor brand awareness metrics. Maintain content within brand guidelines. Drive continuous public awareness of our brand. Provide regular progress reports throughout the year. Brand Experience: Develop and execute TV, radio, press, events, and sponsorship initiatives. Reinforce brand values and positioning in the marketplace. ATL Advertising: Manage paid external representation through TV, radio, and press adverts. Agency Management: Effectively collaborate with external agencies to achieve excellent results. PR: Implement a PR plan aligned with the Annual Marketing Plan. Oversee PR agency activities, including press releases, editorial placements, thought leadership, and award entries. Ensure senior team members are PR-trained and available for expert comments. Campaign Coordination: Collaborate with the marketing team to execute brand and PR elements of campaigns successfully. Event Coordination: Plan and coordinate live events (in-person and digital), such as shows, expos, conferences, and webinars. Ensure timely completion of tasks and alignment with the Annual Marketing Plan objectives. Budget Management: Track spending and measure return on investment. Reporting & Analysis: Analyse data and create comprehensive reports for stakeholders and shareholders. Clearly depict performance, progress, and alignment with the marketing strategy. Qualifications/Skills: Marketing Degree or equivalent experience. Experience with TV and press media advertising. Proficiency in working with PR and media agencies. Event management experience. Person Specification: Essential: 3-5 years of marketing experience (client or agency side). Strong organizational and multitasking abilities. Excellent written and verbal communication skills. Ability to collaborate effectively with cross-functional teams. Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint). If you would like to apply, please apply online or contact Carol, Marketing Recruitment Specialist in the Reed Norwich office for further details
My client is looking for an enthusiastic Assistant Brand Manager to contribute to the promotion of our well-loved products in the FMCG industry. Client Details My client is one of the leading players in the FMCG industry, with a solid presence in Oxford and are renowned for their top-quality and diverse range of consumer goods. Description Assist in developing and executing strategic brand plans. Oversee the successful implementation of brand strategies. Coordinate with the marketing team to ensure consistency in brand messaging. Conduct market research to identify opportunities for promotion and growth. Monitor market trends and competitor activities. Manage marketing agency relationships and liaise with external vendors. Prepare reports on brand performance and sales. Assist in new product development and product launches. Profile A successful Assistant Brand Manager should have: A degree in Marketing, Business Administration, or a related field. Proficient knowledge of marketing research methods and analysis. Strong analytical skills and a creative mind. Excellent written and verbal communication skills. Experience in the FMCG industry is an asset. Expert communication skills Job Offer An exciting opportunity in a leading FMCG company located in Oxford. An attractive salary of up to £40,000. A vibrant and supportive work culture that values teamwork and innovation. Generous holiday leave. Opportunities for professional growth and career progression.