This is an opening for a Group Marketing Manager with a hotel & leisure group which is packed with history, prestige and a rich cultural heritage.
They stand out from the crowd by virtue of the wonderful experiences they continually provide to their target audience, and whilst they have continued to be one of the most prestigious in the region, they've never lost sight of their roots, and who they are. For their employees, they have created an environment where individual differences are appreciated, communication is open, and the kind of atmosphere that creates goodwill and strong feelings of security and self-worth.
The role:
It will offer you the chance to work for a company which is synonymous with quality & luxury, and their ability to stay the course is nothing short of phenomenal. Their principal commitment to its people is to inspire and empower, and it's something the business is deeply passionate about. Their nurturing environment encourages colleagues to develop, perform and excel at what they do and provide plenty of opportunities for career progression.
This is a hands-on, complete marketing role touching on multiple online and offline disciplines. The primary responsibility is to enhance and build brand awareness which will involve a lot of creativity and innovation; you will take ownership of the continuing development of the marketing strategy for the brand, touching various marketing disciplines.
There are 5 very different venues under the one umbrella, each one requiring a slightly different approach, which in effect makes the role more engaging and interesting. Some are large, and others are a tad quirkier and more intimate and you will oversee brand awareness building campaigns, online & offline to drive & enhance engagement. You will also oversee a small team that looks after social media & reviews, content & blogs and manage digital marketing efforts. At ground level, you will ensure all customer facing touch points are kept fresh (including website and digital marketing campaigns) & nurture established partners to expand on the collaboration opportunities.
What we're looking for:
We want to be up front here - this won't suit a hands-off strategist. This is without question, a hands-on role and will suit someone who just loves marketing and wants to get back to doing the things they love - design, branding, digital and all the things that touches the heart & minds of your audience. You'll also be someone that loves interacting with others and helping junior marketers become better at what they do.
You'll need a fair clump of experience in a senior marketing role preferably within the hospitality or leisure industry, although this is not a deal breaker, and stating the obvious - a proven track record in developing and implementing successful marketing strategies. Tactful leadership skills to motivate and inspire a team is vital, alongside strong analytical skills to interpret market trends and data as well as knowledge of digital marketing & social media platforms.
What's on offer?
A salary of around £48,500, plus extensive benefits, and a company that has a proven history of rewarding and enhancing the careers of passionate people. A culture which is caring and driven by empowering its people to perform at the best of their abilities, plus an office space which is designed specifically for personal welfare & enjoyment.
The role is office based but it's a gorgeous setting, and not your stereotypical office set up, so if idyllic grounds, and a peaceful setting is your jam, alongside many other benefits which will help your working life in more ways than one, do give this some serious consideration.