A great opportunity for a Product Marketing Manager to join a leading financial service provider that enables global payments for businesses.
As a Product Generation Manager, you will play a pivotal role by taking ownership for either the core cross-border payments or payment acceptance product, delivering an appropriate GTM strategy in line with the company goals. You will sit within the Marketing team but work closely with Product and Sales to understand the impact of product design and marketing via client feedback and use.
What you'll be doing:
- Define global go-to-market strategy and execute product launches from beginning to end.
Work with marketing, product, sales, finance & international teams to develop marketing campaigns that drive demand for their products.
- Work with the creative team and external agencies to develop marketing assets to support product launches including writing briefs, packaging, naming, and web assets
- Be an expert on competitive products, trends, and technologies and share insights across the company
- Influence key marketing & product decisions (e.g. naming, positioning, packaging, creative strategy, form factor, feature prioritization, etc.)
- Optimize product performance & experiences by having a comprehensive understanding of products in market, keeping a pulse on KPls, and provide recommendations (e.g., channel, product, marketing).
What they would like to see;
- Someone with excellent marketer with experience in partnering with sales teams to drive leads through multi-channel outbound and inbound marketing campaigns.
- An expert understanding of cross border payments and/or payment acceptance and a track record of owning campaigns and driving pipeline growth.
- To understand and have experience working closely with product teams to help steer the future shape and quality of the product
- A knowledge of the financial / fintech landscape
Creative Recruitment is an equal opportunity employer and do not discriminate based on race, religion, gender, age, sexuality, gender identification, or physical ability.